Event management

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  Año 2012, Vol. 16, Número 4

  • Will They Stay or Will They Go? A Study of Volunteer Retention at Film/ Music Festivals in the southwest United States

    George W. Love, Kenneth Sherman, Rob Olding

    págs. 269-281

    

  • Determinants of Arts Festival Participation: An Investigation of Macao residents

    Weibing Zhao, Wengsi Lei

    págs. 283-294

    

  • An Assessment of Food Safety Risk at Fairs and Festivals: A Comparison of Health Inspection Violations Between Fairs and Festivals and Restaurants

    Jin Kyung Choi

    págs. 295-303

    

  • More Than Words: Analyzing the Media Discourses Surrounding Dance Music Events

    Dewi Jaimangal Jones

    pág. 305

    

  • Decision-Making Factors in Selecting Virtual Worlds for Events: Advocacy, Computer Efficacy, Perceived Risks, and Collaborative Benefits

    Arhlene A. Flowers, Kimberly Gregson

    págs. 319-334

    

  • Sponsorship Change and the Ghost of Sponsorship Past

    Wayne W. Smith, Stephen W. Litvin

    págs. 335-339

    

  • Effect of Identification on Attendance at Team Sporting Events

    Leon J. Mohan, Lionel Thomas

    págs. 341-349

    

  • Understanding Segmented Spectator Markets of a Minor League Baseball (MiLB) Team

    Cindy Lee

    págs. 351-362