California management review

• 

  Año 2014, Vol. 57, Número 1

  • A better way to forecast

    Uriel Haran, Don A. Moore

    • Resumen

    págs. 5-15

    

  • The Japanese software industry: : What went wrong and what can we learn from it?

    Robert E. Cole, Yoshifumi Nakata

    • Resumen

    págs. 16-43

    

  • A service lens on value creation: : Marketing's role in achieving strategic advantage

    Lance A. Bettencourt, Robert F. Lusch, Stephen L. Vargo

    • Resumen

    págs. 44-66

    

  • Opportunity creation in innovation networks: : Interactive revealing practices

    Sirkka L. Jarvenpaa, Liisa Välikangas

    • Resumen

    págs. 67-87

    

  • Green innovation games: : Value-creation strategies for corporate sustainability

    Tommi Lampikoski, Mika Westerlund, Risto Rajala, Kristian Möller

    • Resumen

    págs. 88-116

    

  • Fish Friendly Farming

    Ernest Gundling

    • Resumen

    págs. 117-132