pág. 1
págs. 7-8
págs. 9-16
Themed flagship brand stores in the new millennium: theory, practice, prospects
Robert V. Kozinets, John F. Sherry, Benet DeBerry-Spence, Adam Duhachek, Krittinee Nuttavuthisit, Diana Storm
págs. 17-29
Cross-category effects of induced arousal and pleasure on the Internet shopping experience
Barbara Kahn, Satya Menon
págs. 31-40
Customer loyalty in e-commerce: an exploration of its antecedents and consequences
Rolph Anderson, Srini S. Srinivasan, Kishore Ponnavolu
págs. 41-50
Edward Rigdon, Charla Mathwick, Naresh J. Malhotra
págs. 51-60
Convergence and divergence in consumer behavior: implications for international retailing
Marieke de Mooij, Gert Jan Hofstede
págs. 61-69
Retailing as a career: A comparative study of marketers
William D. Price, Gary K. Rhoads, William R. Swinyard, Michael D. Geurts
págs. 71-76
págs. 77-83
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