This article contains a revision of the fundamental components of the conceptist theory by means of the study of them as lexemes and poetic theoretical terms paying special attention to the meaning of "concepto", "ingenio" and "agudeza" in Gracian's Agudeza y arte de ingenio, in which a conceptist theory that constitutes the basis of a conscious practice in the Spanish eloquence and literature since the end of the XVI Century, culminates. The historical-literary phenomenon of the contemporary natural reception of the baroque conceptism together with the culteranism is illustrated by virtue of this analysis; since the former is a stylistic excess which developes the contentism of res assumed since the classical literary theory, while the resistance to culteranism is due to its connection to the dimension of verba, i. e. of formal devices that always are suspicious for the classical theory.
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