We describe the process by which the first set of national indicators of sustainable tourism is being derived in the UK. These indicators will apply to England rather than to the whole of the UK. The definition of sustainable tourism emerged as part of the Government's sustainable development strategy and became known as "wise growth", to reflect the need to balance economic growth with the impact on local communities and on the environment. This calls for indicators beyond the "green" indicators used to assess environmental impact. The indicators have been developed through consultation, within constraints imposed by limited availability of data.
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