Lee Bob, Alan Graefe, William Obenour
As the baby boomer cohort who his the highest level of education than any previous generation enters, the rank of senior citizens, growing numbers of senior visitors in nature-based tourist destinations are anticipated. Previous research suggests that demographic variables such as education level are key predictors of participation in natureoriented recreation activities. Understanding demographic dynamics and the growth of the senior market for outdoor recreation and nature-based attractions is crucial to sustaining the quality of recreation and tourism services in the next decade. This study investigated the influential variables driving senior travellers to a national scenic area. By comparing senior with younger and middle-aged boomer travellers, the study seeks to highlight the demographic d namics of recreation participation in a natural scenic destination. Implications for further research and recreation practitioners are discussed in the end.
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