Feminist research in an Era of Globalization
- Autores: Carolyn Byerly
- Localización: Redes.com : revista de estudios para el desarrollo social de la Comunicación, ISSN 1696-2079, Nº. 3, 2006, págs. 39-52
- Idioma: inglés
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Resumen
Feminist communication scholars have moved both slowly and in fragmentary ways to develop a political-economic analysis of women¿s relationship to global media industries. Instead, feminist research has remained focused mainly on gender representation in texts, with some (though less) attention paid to the economic and political structures within which media policies and procedures are formed and texts are created. As a result, communication research today lacks a substantial body of empirical data or theory to help us understand where females fit into the scheme of capital, ownership, employment, or decision-making levels of media enterprises.
Such a research agenda is the subject of this essay, which explores ways that feminist research might be directed at these aspects of the women-and-media relationship. Feminist research agendas in an era of globalization must also be concerned with women¿s efforts at changing the media, analyzing how women have or might intervene in large systems at micro, meso, and macro levels of media systems.
