Matthew Lamont, Millicent Kennelly
The term �event travel career� describes how highly involved and/or committed persons pursue a career of travel to organized events linked to their preferred leisure activity. The introduction of this significant, discretionary social role may lead to individuals experiencing dilemmas in prioritizing between day-to-day needs and desires and those of their event travel career. This article discusses how the concepts of competing priorities and opportunity costs are useful in understanding constraints faced by serious leisurists pursuing an event travel career. The sport of triathlon was chosen as a context in which to examine these concepts. A textual analysis of postings to an Australian online forum for triathletes was undertaken over 4 weeks. The data supported the contention that persons who train for and travel to triathlon events face significant resource-related constraints in the form of competing priorities. Three domains where the triathletes encountered competing priorities in their lives were identified: intrapersonal, interpersonal, and structural. In terms of negotiating constraints presented by their competing priorities, the triathletes appeared willing to accept a range of opportunity costs in order to maintain momentum in their event travel career. This study contributes to enhancing knowledge regarding constraints faced by serious leisurists in a tourism context, and also in understanding the broader implications of constraints negotiation at the individual level.
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