Resumen de Competitive tension: The awareness-motivation-capability perspective
This paper investigates competitive tension, or the strain between a focal firm and a given rival that is likely to result in the firm taking action against the rival. Drawing on the awareness-motivation-capability perspective, we show how perceived competitive tension, as constructed from managers' and industry stakeholders' competitor assessments, is influenced by the independent and interactive effects of three factors: relative scale, rival's attack volume, and rival's capability to contest. Our results provide a new avenue for studying competitors and the relationship between competitor analysis and interfirm rivalry. [ABSTRACT FROM AUTHOR] Copyright of Academy of Management Journal is the property of Academy of Management and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
