Slovakia: : The Slovak Advertising Standards Council accepts comparative advertising

• Autores: Juraj Polak
• Localización: IRIS: Legal Observations of the European Audiovisual Observatory, ISSN-e 1023-8565, Nº. 6, 2015, págs. 34-35
• Idioma: inglés
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• Resumen

  • On 16 April 2015, the Slovak Advertising Standards Council (SASC) ruled that TV advertisements of the company “Unilever Slovensko” that compared its products (“Rexona” deodorants) to the products of its main competition (“Nivea” deodorants) does not violate the provisions of the Code of Advertising Practise.