Resumen de Faculty adoption behaviour about web-based distance education: a case study from China Agricultural University
The purpose of this study was to determine China Agricultural University’s (CAU’s) faculty adoption behaviour about web-based distance education (WBDE). Rogers’ (2003) model of five stages in the innovation–decision process was adopted and modified as the theoretical base for the study. Quantitative research was employed and the research design for the study was descriptive in nature. The results of data analysis found that about 70% of participating CAU faculty (N= 273) stayed in early stages in the innovation–decision process related to WBDE (no knowledge, knowledge, or persuasion) and about 30% were in later stages (decision, implementation and confirmation). Faculty members’ stage in the innovation–decision process differed significantly by their professional area, level of education, teaching experience and distance education experience. Gender, age and academic rank had no significant influence on faculty members’ stage in the process.
