Resumen de Increasing Article Findability Online: The Four Cs of Search Engine Optimization
As researchers increasingly and exclusively conduct legal research online, authors must learn the essential skill of ensuring that their articles are both findable and among the top-ranked results in a search. This article highlights four search engine optimization best practices to apply to legal scholarship: creating effective titles, abstracts, and metadata; cross-discipline marketing to multiple disciplines; crossposting to multiple locations; and converting to searchable PDFs
