One element that has a greater impact on the strategic plan of an organization's human is the capital so their management becomes crucial for organizations. In this research the human capital management sustainability-oriented agribusiness (; SAGARPA, 2012 ILO, FAO, IUF, 2007) is addressed. It is based on the Estrada Monroy and Ramirez (2005) authors; Garcia (2008); Pirson and Lawrence (2009 Research takes the importance of values and their implications to work (Shalom, 1999) and sustainability (UNESCO, 2014; Florea, Cheung and Herndon, 2012) and organizational culture Schein (1996 2004) and the process of change (Cameron, KS and Quinn, RE, 2006). The methodology used is qualitative using case study and main findings, we mention that the management of human capital from the time of joining the company, ensures the consistency of objectives and values with organizational, impacting on the sustainability of agribusiness
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