Resumen de Programming Strategies in European Public Service Broadcasters
Sabela Direito Rebollal, Diana Lago Vázquez, Ana Isabel Rodríguez Vázquez
In the present context, in which public service media (PSM) are facing constant criticism due to their lack of neutrality, European broadcasters should reformulate their mission, giving value to their remit through independence, diversity, excellence, transparency and innovation. In this regard, and taking into account that one of the particularities of PSM is based on offering a programming addressed to all audiences, the challenge focuses on finding an offer that meets the formation, education and entertainment needs of the entire society. The control over the genre info-show and the encouragement of national fiction define the main trend of a diverse European public service television, not only in funding systems and audiences, but also in contents with which these broadcasters try to maintain their competitiveness within the new convergent and digital scenario.
