The article reports the discovery that smokers are more likely to quit smoking if they are given cash. The successful performance of a study published in the February 11, 2009 issue of the "New England Journal of Medicine" in which smokers were offered $100 to complete a program for the cessation of smoking, $250 for ceasing to smoke within the first six months, and $400 for refraining from smoking for an additional six months is described.
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