Hodson examines face recognition technology among privacy advocates. Talks were meant to develop a code of conduct for the use of the technology--which is becoming increasingly pervasive--but collapsed after the privacy advocates stormed out in protest. Alvaro Bedoya of the Georgetown University Law Centre in Washington DC says this happened in the face of inflexibility from industry players when trying to agree on correct conduct in the simple, hypothetical case above. Bedoya and other privacy advocates thought the answer was obviously no, but the tech companies disagreed.
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