David M. Gute, C. Eduardo Siqueira, Julia S. Goldberg, Heloisa Galvão, Monica Chianelli, Alex Pirie
We reviewed the key steps in the launch of the Vida Verde Womens Co-Op among Brazilian immigrant housecleaners in Somerville, MA. The co-op provides green housecleaning products, encourages healthy work practices, and promotes a sense of community among its members. We conducted in-depth interviews with 8 of the first co-op members, who reported a reduction in symptoms associated with the use of traditional cleaning agents and a new sense of mutual support. Critical to the co-ops success have been the supportive roles of its academic partners (Tufts University and the University of Massachusetts, Lowell), effective media outreach, and a focus on advancing social justice. Next steps include implementing a formal business plan and assessing the appropriateness of cooperatives in other industries. (Am J Public Health. 2009;99:S495-S498. doi:10.2105/AJPH.2008.148528) [ABSTRACT FROM AUTHOR]
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