Resumen de Ditch the panda
Every organization involved in conservation does it, and they often focus on the same species--the cute and the colorful, the ones people feel emotionally drawn to. As a result, most mammal conservation projects target "charismatic" flagship species, leaving three-quarters of endangered mammals unprotected. Birds suffer a similar bias and other life forms rarely appear on the radar at all. Today, the International Union for Conservation of Nature's Red List provides an inventory of the extinction risk faced by as many species as possible. Here, Vernimmen points out that one solution might be to focus on areas that harbor the largest number of species--so-called hotspots of biodiversity.
