The article reports on a partnership which was created in 2011 between the Cambodia Health Education Media Service and the company FHI 360. The partnership was created in an effort to implement a road show in six provincial cities under the popular MSM brand “MStyle.” designed to promote positive health messages among men who have sex with men in Cambodia and featured mobile photo booths which were set up in which participants could be photographed with their favorite MStyle health message in the Khmer language.
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