Resumen de Football, politics and soft power
The concept of ‘soft power’ refers to how nation-states engage in cultural fields in order to increase their attractiveness and influence on the international stage (Nye 2002). This paper considers how football has been used by different nation-states to pursue soft power strategies, such as by hosting major events, buying into or creating leading football institutions, and gaining influence within football governance. The discussion draws on prior work in this field (Brannagan & Giulianotti, 2015, 2018), and considers how these soft power strategies may evolve in future years.
