Resumen de World Pharma Pricing and Market Access Congress – 11th Terrapinn Congress (March 19-20, 2019 – Amsterdam, the Netherlands).
The 11th World Pharma Pricing and Market Access Congress 2019, organized by Terrapinn and held in Amsterdam, the Netherlands, brought together speakers and delegates from across the Globe, and enabled discussions surrounding market access, pricing, value and evidence generation. There was a focus on developments in rare diseases and advanced therapies, with emphasis on the growing importance of digital health and big data to generate results and manage real-world evidence (RWE). The conference was divided into both keynote plenaries and six parallel-running tracks, with deliberations concerning customer-driven outcomes to enhance value, the importance of utilizing digital health in RWE analysis, modifying policy to better facilitate pricing discussions for novel advanced therapies, and adapting combination and indication on the basis of pricing to prepare for the many multi-indication approved drugs to come.
