The modern practise in small companies makes product development a distributed action,which causes communication problems. Internet-based collaboration software is developed for large companies and seems incapable of handling communication problems in distributed projects of smaller companies. Because of the constructive nature of product development, the most important property of project data is visibility. Every member of interest groups should be able to use his/her standard workstation to explore the project data. Product data should be represented using VRML models, PDF documents and HTML-based hypertext structures. Data representing the project plan and current situation should also be as visible as possible. Also, communication including asynchronous feedback and synchronous communication should be visual, including redlining and text boxes in graphical feedback devices.
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