Resumen de Communication, Media and Creative Industries in the Digital Era
A useful collection for media & business scholars and practitioners has come out under the editorship of Paulo Faustino, Iván Puentes and Francisco Belda. Communication, Media and Creative Industries in the Digital Era is the latest monograph published in 2020 by the Faculty of Arts and Humanities of University of Porto and PIMENED project. It is a compilation of 12 chapters on four main topics: media business models, media entrepreneurship and value creation, media as a communication and marketing tool, and media as journalistic practice.
