Borough of State College, Estados Unidos
China
China
Estados Unidos
This study adopts semi-structured interviews in Grand Teton National Park (GRTE) in the UnitedStates and aims to understand Chinese tourists’decision-making processes and experiences.The results reveal that geographic distances, China’s unique technical infrastructure and policiesinfluence Chinese tourists’information sources and reasons for visiting GRTE. Their informationsources are unique, and their decisions for visiting GRTE are ad-hoc in nature. Chinese tourists’expectations and experiences, such as planned places to visit and activities to participate in, areinfluenced by a cultural dimension of a high level of collectivism. The study also shows thatChinese tourists’sense of complacency, respect for nature, comfort with detachment fromnature, and beliefs in fate and destiny affect their satisfaction with their experiences, comparedto domestic American tourists. The study then provides a conceptual model of how thesenational differences affect Chinese tourists’information source choices, decision-making,expectations, satisfaction, and intentions to return in the future. The model may overthrow theclassic linear process of consumer decision making framework in a cross-country context
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