Resumen de Negativismo político: análisis del uso de la cuenta Twitter @realDonaldTrump en torno a las elecciones a la presidencia norteamericana del año 2016

Juan Arturo Mila Maldonado, Anderson David Carlosama Lechon, Diana Carolina Pabón-Valenzuela

• This article aims to respond to the questioning of how he incorporates Donald Trump's attributes of political negativism through the use of his official Twitter account, @realDonaldTrump, during the context of the 2016 electoral campaign, between September 19 and November 9. For the analysis, variables and categories used in the content analysis method were established.