Effects of question periods on a speaker's credibility with a television audience

• J. Donald Ragsdale ^[1] ; Alan L. Mikels ^[2]
  1. [1] Louisiana State University

     Louisiana State University

     Estados Unidos

     
  2. [2] University of the Pacific

     University of the Pacific

     Estados Unidos

     
• Localización: Southern communication journal, ISSN 1041-794X, Vol. 40, nº 3, 1974, págs. 302-312
• Idioma: inglés
• Texto completo no disponible (Saber más ...)
• Resumen

  • In this study, characteristics of good and bad question periods were determined, and the effects of these and no question period on a speaker's credibility with a television audience were measured. Additionally, the effects of high, low, and no credibility introductions were measured. It was found that both question periods and introductions have a significant effect on a speaker's credibility and that a poor question period performance is particularly damaging to a speaker's reputation.