Rhetoric in the Nazi mind: Hitler's theory of persuasion

• Jesse G. Delia ^[1]
  1. [1] University of Illinois
• Localización: Southern communication journal, ISSN 1041-794X, Vol. 37, nº 2, 1971, págs. 136-149
• Idioma: inglés
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• Resumen

  • Though buried in the ramblings of Mein Kampf, a rather complete theory of persuasion was developed by Hitler. The author suggests that rhetoric occupies a position of centrality in Hitler's total philosophical system, and he demonstrates that the essential feature of his rhetorical theory is its emphasis on persuasion as a sequential process which aims at emotional conversion in the mass rally.