Andriy Pavliv, Oksana Mosendz
, Olesia Rybchenko
, Anastasiia Avula
, Petro Fryz
The purpose of this article is to examine the profound transformation of artistic consciousness in recent years, drawing attention to the relationship between traditional philosophy and art and modernity. Despite the instability of this connection, art today reflects the reality of our time and focuses on social problems and political revolutions. Using the method of literary analysis and processing of such databases as Scopus, Google scholar and Research Gate, the paper analyses the impact of postmodernism on contemporary art and culture, expanding the horizons of interpretation and understanding of the image in art. The results of the work revealed theories that enable each individual to express their ideas and views through art, creating new ways of perceiving the world around them. It has been shown that the interaction of tradition and modernity in contemporary art practices occurs through the image as a key element of postmodernism, which plays an important role in the modern world. Visual perceptions, symbolism, fantasy and imagination are combined in the work of artists and contribute to the formation of reflective thinking. Husserl's philosophy and approaches to the perception of entities helped to develop reflection and understanding of the contemporary socio-cultural environment through the image as a “condition of possibility” for perceiving the world. We conclude that the visual dimension reflects the social construction of the gaze and the atmosphere of our time, reflecting the unique spirit of the era in which we live. The result is a relevant and important understanding of the importance of the image in contemporary culture and the impact of tradition on society.
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