Resumen de Handbook of implicit social cognition: measurement, theory, and applications
Bertram Gawronski (ed. lit.), B. Keith Payne (ed. lit.)
Virtually every question in social psychology is currently being shaped by the concepts and methods of implicit social cognition. This tightly edited volume provides the first comprehensive overview of the field. Foremost authorities synthesize the latest findings on how automatic, implicit, and unconscious cognitive processes influence social judgments and behavior. Cutting-edge theories and data are presented in such crucial areas as attitudes, prejudice and stereotyping, self-esteem, self-concepts, close relationships, and morality. Describing state-of-the-art measurement procedures and research designs, the book discusses promising applications in clinical, forensic, and other real-world contexts. Each chapter both sums up what is known and identifies key directions for future research.
This book will be useful to researchers and graduate students in social and cognitive psychology; also of interest to readers in applied contexts, including health, clinical, forensic, consumer, and political psychology. It will also serve as a supplemental text in graduate-level courses in social cognition and psychology research methods.
