Inteligencia competitiva para la innovación en PYMEs: identificación de factores clave
- Autores: Javier Gallardo Rodríguez
- Directores de la Tesis: Eva Ortoll Espinet (dir. tes.), Joaquím Lloveras i Macià (dir. tes.)
- Lectura: En la Universitat Politècnica de Catalunya (UPC) ( España ) en 2015
- Idioma: español
- Tribunal Calificador de la Tesis: Pere Escorsa Castells (presid.), Luis Pons Puiggrós (secret.), Jaume Valls Passola (voc.)
- Materias:
- Enlaces
- Tesis en acceso abierto en: TDX
- Resumen
The study focuses on SMEs in the industrial sector in Catalonia, with the aim of identifying competitive intelligence systems suitable for SMEs, the areas with the greatest potential impact with the implementation of a system IC for innovation, and 3 main key to the success of Competitive Intelligence for Innovation in SMEs factors. This requires a review of the particularities of SMEs was conducted, he analyzed Innovation as competitive strategy and the IC as a strategic tool for innovation. The uniqueness of innovation and SMEs IC in order to determine the key to the success of the IC for innovation in SMEs studied factors. These factors were checked empirically a pragmatic approach to joint research and qualitative study design - quantitative. To this end, 15 semi-structured SMEs validating the factors identified in the literature and key elements surfacing new interviews. Based on the results of this first phase, a quantitative survey that was sent to the industrial SMEs of Catalonia, of which 193 surveys were obtained completely answered designed. The absence of specific models of IC adapted to the reality of SMEs was confirmed, and while a number of empirical studies practices IC were identified in different countries of the world, in every country there are few studies and appear disconnected from each would bring together the other without knowledge of each. It also concluded that the companies in the survey conducted monitoring considered key areas and therefore has greater involvement in performance and result. Virtually all of the factors and variables identified in the literature review and semi-structured interviews have moderate or strong correlations with variable Effective realization of HF, except human factors Quality and Market Orientation Factor ( with correlations. but weak) Awareness and information (no significant correlation). The main key factors most influence were identified structure IC function in the organization, the integration of information technology in the enterprise, the level of visibility and return of function of IC, and the availability of resources. Also significant were corroborated as key factors in this case moderate wood, the level of competition and information behavior in the organization, the ability to share information, the intensity of exposure to information, and organizational culture
