Organisations' conversations in social media: : applying dialogue strategies in times of crises
págs. 10-33
Organizational blogging: : a case study of a corporate weblog from an employee perspective
págs. 34-51
págs. 52-63
Does internal communication to generate trust always increase commitment?: : A study at Micron Technology
págs. 64-81
Internal communication for employee enablement: : Strategies in American and Italian companies
págs. 82-95
Negotiating crisis in the social media environment: : Evolution of crises online, gaining credibility offline
Augustine Pang, Nasrath Begam Binte Abul Hassan, Aaron Chee Yang Chong
págs. 96-118
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