Use of mixed academic-industrial teams for new product development: delivering educational and industrial value

• Autores: Roman Zavbi, J. Benedičič, J. Duhovnik
• Localización: The International journal of engineering education, ISSN-e 0949-149X, Vol. 26, no. 1, 2010, págs. 178-194
• Idioma: inglés
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• Resumen

  • Companies are interested in new products which will bring them financial benefits. One of the more difficult decisions, if not the most difficult, is to ascertain which and what kind of products will in fact accomplish this goal. Product development processes develop towards increasingly systematic approaches. We have developed a new method which introduces better systematics to the opportunity search process and also gives individuals opportunities to be creative and to produce eureka ideas. The method was implemented by a mixed academic±industrial team and supported by easily accessible ICT. The execution of this project was not only a way to expand the company's product portfolio (i.e. deliver industrial value) in cooperation with academia and the government, but also a way to provide simultaneous education for the company's engineers and students (delivering educational value, where the learning challenges are to become proficient in the use of the method and to acquire team work skills in mixed academic-industrial teams) and temporary replacement of human resources.