Journal of wine research

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  Año 2015, Vol. 26, Número 3

  • Articles

    • Impact of sustainable viticulture programs on American Viticultural areas: Lodi AVA

      Garrett Hoemmen, Ira Altman, Matt Rendleman

      • Resumen

      págs. 169-180

      

    • The influence of experts' positive word-of-mouth on a wine's perceived quality and value: the moderator role of consumers' expertise

      Claudio Aqueveque

      • Resumen

      págs. 181-191

      

    • Market segmentation in wine tourism: strategies for wineries and destinations in Spain

      Arturo Molina, Mar Gómez, Belén González Díaz, Águeda Esteban Talaya

      • Resumen

      págs. 192-224

      

    • Exploring the differences between new and repeat visitors to North Carolina wineries: implications for winery marketing strategy development

      James E. Stoddard, Stephen W. Clopton

      • Resumen

      págs. 225-240

      

  • Comment

    • When is a wine a bargain? A comparison of popular and regression-based approaches

      Edward Oczkowski

      págs. 241-242

      

  • Book Reviews

    • Inventing wine: a new history of one of the world's most ancient pleasures

      Julie McIntyre

      págs. 243-245

      

    • Native wine grapes of Italy

      Eugenio Pomarici

      págs. 245-247

      

    • Wine atlas of Germany

      Edith Rüger Muck

      págs. 247-249