Journal of retailing

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  Año 2016, Vol. 92, Número 3

  • To keep or not to keep: Effects of online customer reviews on product returns

    Alec Minnema, Tammo H.A. Bijmolt, Sonja Gensler, Thorsten Wiesel

    • Resumen

    págs. 253-267

    

  • A bigger slice of the multichannel grocery pie: When does consumers’ online channel use expand retailers’ share of wallet?

    Kristina Melis, Katia Campo, Lien Lamey, Els Breugelmans

    • Resumen

    págs. 268-286

    

  • Feeling close from afar: The role of psychological distance in offsetting distrust in unfamiliar online retailers

    Peter R. Darke, Michael K. Brady, Ray L. Benedicktus, Andrew E. Wilson

    • Resumen

    págs. 287-299

    

  • Battling for the household's category buck: Can economy private labels defend supermarkets against the hard-discounter threat?

    Mark Vroegrijk, Els Gijsbrechts, Katia Campo

    • Resumen

    págs. 300-318

    

  • The effectiveness of e-tailers’ communication practices in stimulating sales of niche versus popular products

    Brinja Meiseberg

    • Resumen

    págs. 319-332

    

  • Cross-channel effects of price promotions: An empirical analysis of the multi-channel grocery retail sector

    Els Breugelmans, Katia Campo

    • Resumen

    págs. 333-351

    

  • Advertising effects under consumer heterogeneity – the moderating role of brand experience, advertising recall and attitude

    German Zenetti, Daniel Klapper

    • Resumen

    págs. 352-372

    

  • Does greater online assortment pay? an empirical study using matched online and catalog shoppers

    Junzhao Ma

    • Resumen

    págs. 373-382