Connecting the dots between customer-perceived value of travel vlogs and Generation Z travel intention: the mediating role of online customer engagement

• Yangyang Jiang ^[1] ; Xiya Zhang ^[1] ; M. S. Balaji ^[1] ; Tenghao Wang ^[1]
  1. [1] University of Nottingham, Ningbo, China
• Localización: Handbook of customer engagement in tourism marketing / Raouf Ahmad Rather (ed. lit.), Haywantee Ramkissoon (ed. lit.), 2023, ISBN 9781802203936, págs. 99-114
• Idioma: inglés
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