págs. 3-12
Mythical bodies: masculine archetypes of classical mythology in advertising
págs. 13-22
Naked bodies, clothed bodies: images of the representation of the other in the context of the american contiment
págs. 23-30
Dominant (and dominated) bodies: the corporal representation of masculine domination in advertising
págs. 31-42
Body and beauty: the cult of the male body in the printed press
págs. 43-52
Obsessed bodies: influence of advertising male models on bigorexia
págs. 53-62
Consumption bodies: cult and virtual representation of male identity in Chile
págs. 63-74
Body of desire: homoerotic representation in mexican cable television
págs. 75-88
Combat bodies: the male body in the republican posters of the spanish civil war
págs. 89-100
Body and dictatorship: masculinity in post-war spanish cinema as expression of francoism
págs. 101-112
Bodies to vote: the representation of the political candidate in the election campaigns
págs. 113-126
Body Ch-Ch-Ch-Ch-Changes: body, identity and stardom in David Bowie
págs. 127-138
Traslated bodies: the hyper-ritualization in the representation of the male body among spanish youth in social networking sites
págs. 139-150
págs. 151-154
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