Journal of retailing

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  Año 2015, Vol. 91, Número 1

  • Organizing products with complements versus substitutes: : Effects on store preferences as a function of effort and assortment perceptions

    Kristin Diehl, Erica van Herpen, Cait Lamberton

    • Resumen

    págs. 1-18

    

  • An analysis of assortment choice in grocery retailing

    Kyuseop Kwak, Sri Devi Duvvuri, Gary J. Russell

    • Resumen

    págs. 19-33

    

  • Unraveling the personalization paradox: : The effect of information collection and trust-building strategies on online advertisement effectiveness.

    Elizabeth Aguirre López, Dominik Mahr, Dhruv Grewal, Ko de Ruyter, Martin Wetzels

    • Resumen

    págs. 34-49

    

  • Strategic role of retailer bundling in a distribution channel

    Qingning Cao, Xianjun Geng, Jun Zhang

    • Resumen

    págs. 50-67

    

  • Success Factors in Product Seeding: : The Role of Homophily

    Mohammad G. Nejad, Mehdi Amini, Emin Babakus

    • Resumen

    págs. 68-88

    

  • Service-dominant orientation: : Measurement and impact on performance outcomes

    Ingo O. Karpen, Liliana L. Bove, Bryan A. Lukas, Michael J. Zyphur

    • Resumen

    págs. 89-108

    

  • Managing complaints to improve customer profitability

    Jesús Cambra-Fierro, Iguácel Melero Polo, Francisco Javier Sesé Oliván

    • Resumen

    págs. 109-124

    

  • Online price search: : Impact of price comparison sites on offline price evaluations

    H. Onur Bodur, Noreen M. Klein, Neeraj Arora

    • Resumen

    págs. 125-129

    

  • How does corporate social responsibility affect consumer response to service failure in buyer–seller relationships?

    Lisa E. Bolton, Anna S. Mattila

    • Resumen

    págs. 140-153

    

  • The roles of cultural elements in international retailing of cultural products: : An application to the motion picture industry.

    Sangkil Moon, Reo Song

    págs. 154-170